Our strategy is to launch a large-scale, multi-level marketing campaign aimed at broadly covering what happened, developing Pedro Network, and increasing pressure on Polymarket and UMA in the matter of making a fair decision.
We do not set out to destroy UMA or Polymarket, despite all the actions on their side that we consider unacceptable. Our primary goal is to receive our lawful winnings in the most effective way.
The campaign will include large-scale giveaway events for tens of millions of Pedro Coins over the course of 6—7 months, a consistent explanation of the situation to a broad audience in a format they can understand, the creation of high-quality infographics, interactive materials, and visual breakdowns of all key facts.
Giveaways
Tens of millions of $pedros distributed across 6—7 months.
Plain-language explainers
Consistent storytelling for a broad audience — in a format people can actually understand.
Infographics & visuals
High-quality infographics, interactive materials and visual breakdowns of all key facts.
Legal & ecosystem
Legal action in parallel; our own blockchain and token; subsidiary projects integrated into Pedro Network.
In parallel, legal actions will be carried out, our own blockchain and token will be developed, and subsidiary projects integrated into Pedro Network will be launched.
The overall goal is to use media attention both to put pressure on Polymarket and UMA and to develop our own ecosystem. In the long term, this creates two possible scenarios:
Polymarket revises its decision
The platform reconsiders and pays compensation.
Token-driven recovery
The team and holders compensate for their losses through the growth of our own token.
These scenarios can work both separately and together.
To reach a token price of $1, we need a capitalization of about $100 million.
The media campaign must be large enough for Polymarket to still have the opportunity to turn the situation in their favor: pay compensation, reduce reputational damage, and gain a positive media effect through a new information event.
In such a scenario, they will be able to present the decision as a story about how:
Ad budgets — for context
These guys have billion-dollar advertising budgets, and this could become the best $100 million they have ever spent on advertising in their entire history.
If we turn this into a scandal from the very beginning, the effect of a settlement agreement will be less effective for them from a media standpoint. Besides, the most important words are always spoken politely and calmly.
After that, we plan to focus on developing our own socially significant projects. Over time, these projects should show that old players can turn into rudiments of the blockchain industry — not because of our attack, but because of a lack of ideas, technical backwardness, and an inability to meet new standards.
At the moment, a team of 24 people is working on the current campaign and related projects. Most participants are working for a share in Pedro Coins from the shares of our team with which the relevant agreements have been reached. The exception is lawyers — these guys always want money upfront.
In two weeks, we formed a multidisciplinary team of specialists from key areas:
At the moment, we are not raising any funds for any purposes and have sufficient financing for all key stages. However, in the future, after demonstrating more significant results of our work, we will publish our Bitcoin wallet for donations to support the development of the project.